Corporate Vision Issue 4

30 CORPORATE VISION / Issue 4 2018 , Dr. Nabarun Ghose, DBA, MIJ, BA is a tenured full professor of marketing and international business with permanent graduate faculty status at University of Findlay, Ohio, USA. He has won several awards for teaching excellence, research, and programdevelopment. We profile Dr. Ghose, and the work that he does at the University, as he features in the 2018 Corporate Excellence Awards, being selected for Academic Excellence inMarketing fromUSA. Taking an Initiative and Seizing the Moment Utilising his experience and impressive knowledge, Dr. Ghose provides business consultation through Global Competency Initiatives for market assessment, market entry strategies, and strategic alliances to businesses of all sizes. Dr. Ghose explains what he aims to achieve through his work, and what the benefits are of Global Competency Initiatives. “Essentially, the mission of Global Competency Initiatives is to provide synergistic win- win solutions to all partners worldwide. To deliver towards this mission, we assess markets for potential and risk using a combination of financial and behavioural economic approaches. Then, we determine the best market entry strategy and design strategic alliances for optimal sustainable competitive advantages. On request, we identify significant potential partners to deliver maximum return on investment.” Attributing his international marketing expertise to a strong educational background, Dr. Ghose acknowledged his Doctor of Business Administration from Southern Illinois University at Carbondale, USA, Master of International Journalism from Baylor University, Texas, USA, and Bachelor of Science in Political Science from Madras Christian College, India, where he was valedictorian- gold medalist. During that education, Dr. Ghose proposed the incorporation of consumer sentiment in market assessment in 1987, a paper that got rejected for four years, before it won the Richard D. Irwin Distinguished Paper in Marketing Award in 1992. The runner-up was his other paper on Organizational Purpose, Host Country Ideology, Market Entry Strategies and Strategic Alliances. Dr. Ghose’s Doctoral Dissertation in 1993 is perhaps the first known empirical study that simultaneously tested the relationship between 2017 Nobel Prize for Economics Winner Dr. Richard Thaler’s concepts of “irrationality” and “nudges” in economic decision- making. For his work, Dr. Ghose received the Hind Rattan – Jewel of India Award 2018 and the Glory of India Award 2018. Dr. Ghose developed Business Focused Programs for trade and academic delegations to India. Significant parts of the highly successful program were replicated by leading academic institutions, including Harvard, Dartmouth, Northwestern and others in 2012. In recognition, Dr. Ghose was awarded Academic Institution Marketing Specialist of the Year 2017 – Midwest USA by CV Magazine. Additionally, Dr. Ghose was very actively involved and highly successful in leading international organisations, developing model business focused study abroad programmes, and delivering international educational collaborations between universities of various nations. He has won several international awards for leadership of organisations focused on global cross-cultural collaborations. Making the most of Global Competency Initiatives, Dr. Ghose works with a wide range 1803CV30 of people on an assortment of projects, and he comments on what steps he takes to ensure that the desired outcome is reached on both sides. “The client receives personal attention as well as both frontstage and backstage cultural insights of the consumer and business markets in USA, India, and like-minded nations. Global Competency Initiatives focuses on Stakeholder Welfare Maximisation to ascertain sustainable business growth. There is a very high level of emphasis placed on personal networking and relationship building with sustainable growth of synergistic alliances.” Providing us with a brief overview of the industry, Dr. Ghose explains that never before have outside influences had such an impact on his work. “National, international, and global business are symbiotic worldwide. Never before in history have organisations been so affected and influenced by developments elsewhere.