Media Innovator Awards 2020

goes beyond that. Firmly believing that young people are the way forward, Mike’s vision to create a business environment where self-starters with drive, passion, and initiative can come together to work in digital marketing has come to fruition in OON Media. One of the most stunning success stories to come out of the firm’s belief in young people is that one of the first students to join from Edge Hill is now a company director, and a shareholder within OON Media itself. Staff are offered plenty of incentives to develop there, and Mike has cultivated an atmosphere where staff can develop through investment. As a result, the firm is looking forward to a future that is very bright and exciting indeed. That atmosphere of trust and loyalty that the workforce has is constantly breeding success for the entire team at OON Media. Everyone is on hand to help account for the loss in business that has been caused by the COVID-19 pandemic and its subsequent lockdown. The innovation that the firm has shown is perhaps most evident in its work for the currently suffering hospitality and leisure industries. Wondering how best it could help restore customer confidence, Mike and his team set about creating videos of the highest quality that showed the measures that these brands are taking to protect customers safety. As a result, the brands have seen a gradual increase in footfall. Thinking outside of the box has shown that even though COVID-19 may not be going away anytime soon, it does not have to stand in the way of progress for OON Media. As our time talking with Mike about the remarkable success of OON Media in just four short years came to an end, he was able to impart upon us one of secrets to success that he and his team have implemented over the years. “We don’t overcomplicate it! Social media is really quite simple. There are three aspects, owned media, bought media, and earned media. There’s no point in overcomplicating it. There are many companies that talk about reach and engagement, but OON Media sees through it those important areas and identifies demographics, as well as where and how to reach people.” OON Media adds value back to its clients through those three types of media; it really is that simple, yet effective. With Mike at the helm, and the innovation and youthfulness that comes from developing graduates who feel invested in, OON Media is rapidly becoming one of the best in the business for digital marketing and video production. This firm is truly spectacular with its trust, its innovation, and its outstanding results when it comes to lead generation. Company: OON Media Ltd Contact: Mike Sowden Telephone: +44 (0)151 542 5010 Website: www.oonmedia.co.uk Facebook: @oonmedia Media Innovator Awards 2020