Corporate Vision GN: Technology That Touches Lives Communication is a fundamental part of the human experience, present in every aspect of our lives. The world would be a much different place without it, absent of the social bonds and understandings that such connection allows us to build. Based in Ballerup, GN is a leading company empowering people around the world through an expansive portfolio of life-changing audio, video, and gaming technologies. For bringing people closer to what matters most to them, GN has been named the Most Innovative Smart Hearing Technology Company 2026 in this year’s Technology Excellence Awards. We heard more from GN’s very own Elitsa Borislavova Georgieva below. GN was established by C.F. Tietgen, a Danish financier and industrialist whose remarkable entrepreneurship played a pivotal role in advancing the industrialisation of Denmark. Envisioning a world that was more connected, Tietgen founded GN in June 1869 as Det Stire Nordiske Telegrafselskab A/S (The Great Northern Telegraph Company), with the aim of creating a worldwide telegraph company. This launch sparked the beginning of an ambitious journey that has taken the team from telegraph cables and radio waves to intelligent audio and video engineering. As the world around GN has evolved, the team have remained wholly committed to responsive adaption. GN has pioneered a number of world-first audio solutions and advancements in technology, building a legacy defined by telephone headsets for call centres; Bluetooth headsets; 2.4 GHz technology in hearing aids; made-for-iPhone hearing aids with direct stereo sound streaming; new-normal-ready intelligent video bars for video conferencing; the first all-in-one earbuds with advanced hearing technology, and more. Today, GN strives to honour its longstanding legacy by conquering new frontiers and bringing people together. The company has dedicated more than a century to developing an unrivalled portfolio of leading intelligent hearing, audio, video, and gaming solutions that are enjoyed by consumers across 100 countries around the world. Through its specialist solutions, GN helps people with hearing loss overcome reallife challenges, improves communication and collaboration for businesses, and provides exceptional experiences for audio and gaming enthusiasts. “There’s a reason why our commitment of ‘Bringing People Closer’ is strongly and frequently embedded in our internal processes and priorities,” Elitsa states. “And why it’s the first thing we see plastered on the GN headquarter entrance!” she adds emphatically. “This commitment drives us to help people thrive in their daily lives. Hearing health is crucial to a person’s cognitive health and overall well-being. We’re proud that this commitment drives what we do to improve hearing health around the world.” “Innovation is in our DNA, and our curious, caring, and courageous people make it real.” GN maintains its position at the forefront of the industry by leveraging its team’s unique expertise, ranging from audio, video, and speech to wireless technologies, software, and miniaturisation. Combining this knowledge with invaluable client feedback, the company has produced a comprehensive portfolio of solutions comprising globally recognised brands such as ReSound, Jabra, SteelSeries, Beltone, Interton, BlueParrott, Danavox, and FalCom. Company culture also plays a key role in GN’s success, ensuring that all employees are aligned around innovation, customer focus, and collaboration. “Ultimately for us, it’s all about the people we help,” Elitsa emphasizes. “Success at GN means to improve how people hear, communicate, and connect through our technology. At the same time, prioritizing sustainable business growth means we can continue to stay resilient and innovative in the hearing industry.” Driven by its dedication to ongoing evolution, GN has entered a definitive agreement for the sale of its hearing business to Amplifon, a leading global retailer in hearing care. Expected to complete by the end of 2026, this transaction values the hearing business at DKK 17 billion. Together, GN and Amplifon will create an integrated global leader in audiology, combining hearing technology leadership with high-quality, innovative hearing care to offer comprehensive solutions to both audiology professionals and patients, benefitting audiologists, consumers, and investors alike. Following the transaction, GN will focus its attention on driving success in the audio and video peripherals markets. The company is well-positioned to accomplish this mission, with close connections to leading brands, premium product differentiation, and technology leadership in sound processing and low-power edge AI. From a financial perspective, GN will drive margin expansion supported by its product differentiation and its scalable operations setup, whilst the asset-light business model will support healthy cash flows. Elitsa shared: “This period marks a strategic transformation, with the goal of driving the sustainable and innovative growth of GN’s strong brands while improving profitability, maintaining a strong financial position, and investing in future technologies.” We at Corporate Vision would like to congratulate GN on its recent successes, and wish the company the best of luck as it embarks on this new, bold journey. Contact: Ceri Whittaker- Senior External Relations Manager Company: GN Store Nord Web Address: www.gn.com
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