employees, enhancing their ability to support patients. This reinforces the cycle of care and trust has been a quintessential part of the company’s success. Over the coming 5 years, The Prelude Network® has plans to leverage its exclusive companion app Prelude Connect to help it set new industry standards. It wants to introduce features such as AI-driven personalised fertility advice and real-time consultations. The aim is to make the fertility care it offers more personalised and accessible to all. The company also hopes to expand its footprint across North America, and further invest in cutting edge technologies to enhance patient outcomes. The combination of technology, empathy, and science is how The Prelude Network® plans to redefine what’s possible in fertility care. Undoubtedly, this is why it has been awarded Most Innovative Leaders in Fertility Care 2023. Congratulations to this fantastically progressive and compassionate network of care centres who are truly going from strength to strength. Company: Inception Fertility Web Address: preludefertility.com Contact Name: Nicole Braley Aug23320 Accessible Fertility Treatments for All In the specialised world of fertility care, The Prelude Network® is the largest and fastest growing foundation of centres in North America. Its mission is to support those aspiring to become parents with its comprehensive fertility care services. Following its announcement as Most Innovative Leaders in Fertility Care 2023 in the Corporate Excellence Awards, we took the opportunity to find out a little more. The Prelude Network® offers comprehensive, technology-driven and fully inclusive approaches to the fertility care sector. It provides a broad range of services ranging from IVF (in vitro fertilisation) to fertility preservation and genetic testing for embryos. It’s a one-stop shop for all fertility needs, enabling patients to receive cohesive, high-quality care at any one of the specialist treatment centres in its network. The Prelude Network® operates from a fully inclusive position which happily welcomes families from a wide range of diverse backgrounds. This includes LGBTQ+ communities, singles, and partners. It’s one of the very few networks that openly encourages the involvement of all, with an admirable policy that aims to break down the barriers that can make fertility treatments less accessible to certain groups in society. It has introduced purposebuilt applications and digital tools such as the Prelude Connect External application, which empowers patients to schedule their appointments, manage their treatment schedules, and communicate directly with their care team. It is keen to encourage data-driven decisions with its proprietary Practice Edge tool keeping its network ably connected. The app embraces data, analytics, financial services, staff workflow automation, and hybrid workforce productivity. The result is that The Prelude Network® is able to make informed decisions to the benefit of all its patients. Of course, working alongside its valued patients is the other half of the company’s treasured entity, its staff. It strongly believes it is just as important to nurture its employees as its patients. One of the ways it does this is through an extensive employee benefit scheme. Employee benefits include free fertility services, adoption assistance, bereavement leave for pregnancy loss, and paid leave for birth or fostering a child. This creates an exceptional experience for all as patients feel understood, and appreciate the asset of being cared for by a team that itself feels supported and valued. The Prelude Network® has rapidly expanded across North America, without diluting the quality of its care, rather it has embraced a wider demographic, increasing the advantages of its unique fertility solutions. It has a carefully customised approach to care, and understands that every aspiring parent is different. It tailors its services for each individual, no matter where they are on the journey to parenthood. The Prelude Network® knows that the fertility industry is rewarding as well as challenging, particularly given the emotional and physical complexities patients often face. It feels that it is essential anyone working within the field has a strong understanding of the scientific aspects of fertility. This is, after all, the foundation stone on which any successful fertility service is built. It is also cognisant of the need to focus on patient-centric care, always putting the emotional and physical wellbeing of clients at the forefront of decisions. To achieve this, it believes that it is vital to have in place a motivated and wellsupported workforce. Nurturing employees is critical, as they are what lie at the very heart of the patient experience. They are the key to delivering the compassionate, high-quality care the company is striving to provide. The ethos at The Prelude Network® is focused on inclusivity and technological innovation, and is designed to bolster
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