Issue 2 2020

CORPORATE VISION / Issue 2 2020 15 and because the product is formed from fully compostable plant-based and fossil-based polymers, TIPA’s packaging disintegrates within a few months in either home or industrial compost. This is a significant improvement on the hundreds of years that it can take for some plastics to completely degrade. Food waste is a growing concern for food producers, governments, and consumers all over the world, and flexible plastic packaging has been one of the market’s solutions to shelf-life for everything from fresh produce to ground coffee. While this has been successful in lowering food waste during storage, transport, and distribution, plastic waste has reached unprecedented volumes and brands are seeking substitutes for plastic that protect their products without adding to pollution. TIPA’s packaging can already be found in major supermarkets in the US, UK, Australia, and Mexico, with no discernible difference to consumers but a considerable It’s Easy to go Compostable benefit to the environment. With products 20-30% bio-based as a minimum requirement, the positive impact is clear. Their packaging is used to bag bananas, flow-wrap granola bars, pack dried fruit and nuts, coffee, animal supplements, chicken, meat, bread, spices, and more in a growing number of retailers all over the world. Other industries have made the step to finding more environmentally friendly solutions to their current contributions to the climate crisis, as well. As the textile industry produces an astounding 1.2 billion tons of greenhouse gas emissions every year – more than the international aviation and shipping industries combined – their need to find green solutions is paramount. TIPA is equipped to assist with is the staggering amount of waste plastic that the fashion industry creates. Some brands have already made deliberate steps to reduce their environmental footprint, finding sustainable alternatives when single-use packaging is necessary. Inditex has already pledged to eliminate single-use plastic packaging by next year, while top fashion designers such as Gabriela Hearst, Mara Hoffman, and Stella McCartney have already made the switch to compostable bags by TIPA. TIPA has found itself on the brink of a new era, as the balance tips towards environmentally responsible innovation. Consumer’s attitudes are forcing government action, as well as market transformation. In a relatively new industry, market research firm IMARC Group sees a growth from $168 billion in 2018 to around $240 billion by 2024. At the forefront of this wave, TIPA has the incredible opportunity to take advantage and define the direction in which the industry goes. With such a clear commitment to the environment, it can be of no surprise that sustainability is a priority in every aspect of TIPA’s operations. These commitments and goals are embedded into the mission, strategy and code of business conduct. All elements along the value chain, from the sourcing of raw materials to the components of the film, from manufacturing processes and delivery to end users have the principles of environmental responsibility taken into consideration. Assurance of the company’s compliance with environmental aims can be found in its adhering to EU 13432 and ASTM D6400 standards, with products, compounds and films also certified for both home and industrial composting through the OK Compost mark by the TUV institute. The work of TIPA is perfectly placed to revolutionise the way in which the world sees packaging. This viable alternative doesn’t disrupt consumer or manufacturer practices, but is effectively disrupting an industry that has long needed the change. Company: TIPA Compostable Packaging Contact: Rebecca Najjar Rudick