Issue 3 2022

Nov21532 Part Of The Solution Road accidents kill more than 1.35 million people every year and almost every one of these can be attributed to human error. New technologies from companies such as emotion3D can go a long way to reducing these errors, saving lives. In Corporate Vision’s Artificial Intelligence Awards, the team were named Best In-Cabin Camera Software Developer 2021. We dig into the way in which their solution will transform the way we drive. The concept of “in-cabin monitoring” is one which often brings about confusion from the general public. Whilst many are aware of advanced driver assistance systems such as lane keeping or emergency brake assistants, this new endeavour has not garnered a great deal of public attention. The impact of this new technology on those who drive, however, is significant indeed. With more than 1.35 million people dying in road accidents every year, it’s clear this is a problem which must be tackled. An estimated 66.6% of these can be traced back to driver drowsiness or fatigue. With such a high proportion of incidents, it’s little wonder that governments and automotive institutions have begun to hold initiatives such as Vision Zero. This multi-national road traffic safety initiative aims to eliminate all traffic fatalities and severe injuries. Whilst to many, this might seem impossible, if everyone plays their part it’s a dream that might come true. The technology developed by emotion3D is key to this. Their In-Cabin Monitoring system is able to measure the state of occupants within a vehicle. Using innovative sensors, both visual and build into the seats and steering wheel, it has proven possible to deliver incredible results. It’s in the field of imagebased technology, however, that the emotion3D team really come into their own. Using sensor data, the team’s AI is able to analyse what is happening inside a car in real time. The team’s incredible solution checks the state of the driver as well as their passengers and objects that are in the cabin. Two parts make up the team’s In-Cabin Monitoring software Stack: Driver Monitoring (DMS) and Occupant Monitoring (OMS). The DMS focuses on the driver, detecting poor driver states and activating warning systems to alleviate any harms that might arise. Not just detecting fatigue, the DMS adapts display functions to the driver’s workload. The OMS, on the other hand, offers a range of new options. Not just focused on the head of the driver, but on the whole cabin, this technology classifies and notes the positions of occupants to provide effective airbag deployment, recognises hand and body gestures to enhance interaction with the vehicle and detects the mood of the moment so that temperature, lighting and music can be adjusted accordingly. There are some who will argue that artificial intelligence is going to transform the world. The team at emotion3D would agree with that, but they would also argue that it is only part of the solution. The way in which we use this new technology will determine the impact it has. Only if we find effective ways of implementing it to our benefit, as is the case here, will we be able to thrive. Road accidents are a major challenge that affect people around the world. By taking a proactive stance, it’s clear that many are hoping to reduce the number of casualties significantly. emotion3D, and its team’s ability to offer image-based AI solutions, is set to be a core part of paving the way to safer roads. We cannot wait to see what they do next. Company: emotion3D Name: Benedikt Spannocchi Email: [email protected]