4 International Expansion Changing Health ramps up expansion with appointment of chief product officer. UK-based digital health platform, Changing Health, continues its rapid growth with the appointment of experienced strategy and product leader, Ashley Duqué Kienzle. Ashley joins Changing Health as chief product officer and will be fundamental in focussing on the behavioural, organisational and technical challenges that if correctly addressed will enable people to prevent, reverse or survive some of the world’s most burdensome chronic diseases. Changing Health does this by using digital technologies to allow people to access the right care at the right time, no matter where you are or who you are. Following previous roles at global technology heavyweights including Amazon and Facebook where she delivered artificial intelligence products and led a team to tackle significant problem areas, Ashley has a skillset focused on user centric solutions and converting complex challenges into innovative solutions. Ashley has also held roles at Accenture and Capital One, where she supported numerous successful initiatives to seamlessly integrate an effective use of technology into numerous product offerings & services. More recently Ashley was the director of product for knowledge (AI) at pioneering London based healthcare app, Babylon, where she led on the development of artificial intelligence products to provide remote healthcare through GP video consultations. Her role at Changing Health will draw on this experience, supporting the company’s goal of delivering high quality digital health programmes on chronic conditions which are accessible to everyone. Ashley Duqué Kienzle commented: “I am thrilled to be working with such a dynamic and accomplished team at Changing Health. Joining Changing Health gives me the opportunity to contribute to the organisation’s goal of supporting positive and transformative lifestyle changes that improve the health and livelihood of its users. “Healthtech and scientifically validated advice will play an increasingly critical role in supporting and enriching the lives of countless people. We have an incredibly exciting time ahead of us as we continue to build a user centric product to enable and promote positive behaviour change.” Founder of Changing Health, Professor Mike Trenell said: “With a stellar career in product design, behaviour, and artificial intelligence with some of the world’s largest companies, Ashley is uniquely positioned to lead our vision to provide digital support to the right person at the right time. Our vision to provide universal access to behaviour change is in talented and exciting hands as we move into the next phase of our growth.” Ashley is the second key hire at Changing Health, following serial entrepreneur, Nick Imrie’s, appointment as chief of staff in June 2020. Changing Health is a digital health intervention platform which creates bespoke programmes and technology to change health behaviour at scale. For more information visit www.changinghealth.co.uk.