Corporate Vision July 2017

24 CORPORATE VISION / July 2017 , Visionary, innovator, respectful, accessible and relaxed are among the words those closest to Arizona CEO of the Year SeanMoshir use to describe the cybersecurity thought leader. Moshir is widely known as the tech executive at the forefront of enterprise cybersecurity patch management and secure mobile device spaces for the past two decades. CellTrust CEO: Successful Bring-Your-Own-Device (BYOD) Program Requires Mobile Compliancy Enforcement Vision and Adaptiveness by Lee Rech As CEO and co-founder of Scottsdale-based CellTrust, Moshir has built the secure and integrated mobile enterprise solutions provider into a trusted compliancy enforcement partner. When it comes to enforcing policy, whether mandated by regulatory bodies or voluntary, he believes most companies are capable of establishing policies. However, enforcing these same policies across large enterprise networks and mobile devices, mandated or not, becomes a very different story. Catching the BYOD Wave In 2013, Moshir and his team identified a market opportunity he describes as “Bring- Your-Own-Device” (BYOD), applicable in highly regulated environments such as finance (FINRA), healthcare (HIPAA), and government. Recognizing the untapped potential of the opportunity, he strategically transformed CellTrust’s award-winning, secure mobile technology to ensure business and product development strategy, planning, and execution efforts could remain well ahead of competitors. In May 2017, FINRA published “Guidance on Social Networking Websites and Business Communications,” which provides guidelines for financial advisors on how to archive their text messages when communicating to investors, and which supported CellTrust’s mission to develop today’s leading mobile compliancy enforcement offering. “Many companies, especially highly regulated industries such as finance, healthcare, and energy, are still very much at risk when it comes to enforcing and securing their policies and procedures,” explained Moshir. “According to Gartner, 90 percent of today’s workers use their personal devices for work. And, while the BYOD trend has proven to be productive and cost effective in many instances, it too often puts employers in jeopardy. Today, more than 68 percent of companies do not have a BYOD compliant policy in place. This is simply very risky.” For those unfamiliar with BYOD, this alternative communications strategy allows employees, business partners, and others to use a personally selected and purchased mobile client device to execute enterprise applications and access data. Many believe employees are more productive when using their own mobile devices. However, once corporate data exists on a personal phone, regulatory enforcement becomes very difficult. Typically, BYOD spans smartphones and tablets, but the strategy also applies to PCs. While accessibility benefits are seemingly obvious, the revenue BYOD could bear has the marketplace stumbling over itself. According to a 2015 Tech Pro research report, analysts estimated the BYOD market at $71.93 billion in 2013, but expected that number to reach $266 billion by 2019. Just two years away, and Moshir and his team know it. Moshir has worked tirelessly with his product marketing and development teams to ensure CellTrust stays at the crest of the “secure mobile communication compliancy enforcement” wave. Today, under Moshir’s leadership, CellTrust offers advanced secure mobile communication compliancy enforcement software solutions and equally superior stakeholder services. Aiding this effort, Moshir has partnered with global resellers and partners including Smarsh, BlackBerry, Samsung, MicroFocus, MessageWatcher, Actiance, GlobalRelay, MobileIron and VMWare to name a few. CellTrust SL2™ Sets Bar for Mobile Communication Compliancy Enforcement Compatible with any iOS, Android, or BlackBerry mobile device, tablet or desktop, CellTrust has introduced SL2™, enabling the ability to make calls and texts from the application using a Mobile Business Number (MBN) which is separate from the users’ personal number. The app has its own phone calls, call logs, text messages and contacts keeping everything separate from the personal number. Calls and text made from the app may be encrypted and optionally traced and archived, helping to ensure compliancy with regulations. The user’s registered mobile device number remains available to make personal calls. Enterprise policies are executed and enforced by SL2™ to enable the enforcement of mandatory policy requirements. By embedding voice and text in the SL2™ 1707CV01

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