October 2025 | 11 Based in Mississauga, Roboroots is a tech-driven manufacturer that is reshaping how pre-rolled cones are made for the cannabis industry. With proprietary automation at its core, the company has streamlined production to meet the growing demand for consistency, speed, and affordability. Since its founding by Steven Watts in 2019, Roboroots’ focus has been clear: to deliver quality cones and reliable service at a price point that supports scale. Whilst traditional hand-rolled cones are functional, their production creates a variability that threatens to disrupt production at scale. The smallest misalignment in paper or glue placement can alter the shape of a cone, causing jams, product waste, and higher labour costs. These seemingly small errors can lead to significant financial losses, particularly for companies operating within highvolume environments. In recognition of this ongoing challenge, Roboroots has introduced the world’s first machine-made pre-rolled cones – a breakthrough that has set a new benchmark for automated production. By replacing traditional methods with precision engineering, the company has helped cannabis and pre-roll brands move faster, waste less, and grow with confidence across regulated markets. Through its proprietary manufacturing system, Roboroots produces structurally identical cones designed for seamless integration with high-speed filling equipment. This level of repeatability supports uninterrupted production, reduces material waste, and lowers labour demands, allowing processors to maintain efficiency without sacrificing reliability. The company aligns automation with strict quality control, including tests for burn rate, structural integrity, material quality, and machine compatibility. Serving a diverse client base, Roboroots delivers products tailored to a wide range of industry segments, each supporting businesses of varying scale and specialisation. This includes licensed processors requiring bulk volumes of machine-compatible cones; pre-roll brands scaling operations that demand consistently high-quality products; and distributors and wholesalers seeking ISO-certified products that deliver reliability and strong margins. Automation is rapidly redefining cannabis manufacturing, offering producers new levels of speed, consistency, and control. As the sector matures, the need for scalable, precision-engineered solutions has become increasingly clear, especially in high-volume pre-roll production – where inefficiencies can quickly become debilitating. Roboroots is a company addressing this challenge head on, introducing an innovative and one-of-a-kind system that helps processors streamline operations, reduce waste, and scale with confidence. We took a closer look at the company below, following its recent recognition in the Corporate Excellence Awards 2025. Roboroots: Engineering a New Era of Pre-Roll Production AIM-Sep25047 Named the Most Innovative Sector Machinery Manufacturer from 2023 to 2025, Roboroots stands as the trusted partner of choice for countless professionals across the industry, including distributors, licensed processors, and pre-rolled brands. The company operates from an ISO-certified facility and is continually seeking to refine its technology in alignment with industry advancements, ensuring that clients stay ahead in an increasingly competitive market. Ultimately, Roboroots has carved out a distinct position in the cannabis supply chain by focusing on what matters most to processors: reliability, scalability, and cost-efficiency. Its machinemade cones are not only a technical achievement, but a practical solution to production issues that have long plagued its clients’ operations. With a growing global footprint and a reputation for delivering measurable results, Roboroots continues to shape the future by setting new standards for pre-roll production. Contact: Steven Watts Company: Roboroots Web Address: www.roboroots.com
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