October 2025 | 9 Amongst Dalilk Academy’s most popular free learning experiences is the 7-Day English Challenge, a viral flagship campaign that attracts thousands of learners every week. Designed to help users take action quickly and consistently, the challenge combines short daily tasks, AIguided speaking activities, daily motivational prompts and learning goals, and real-time feedback through integrated AI systems. What makes this product truly unique is its psychological design; the challenge format builds learner confidence gradually, reduces procrastination, and creates positive reinforcement through tangible daily wins. With an AI engine evaluating answers, tracking progress, and offering adaptive follow-up exercises, many students report feeling “unstuck” after months of hesitation, gaining a renewed motivation to continue their English studies. The academy’s broader learning ecosystem includes a suite of structured conversation programmes and teen-focused platforms designed to meet learners at every stage of their development. For absolute beginners, the Foundational English Conversation Course offers a practical, confidence-building pathway through short video lessons, guided speaking drills, and AI-powered pronunciation support – all delivered in Arabic-friendly formats that feel accessible and non-intimidating. For more advanced learners, the Professional Conversation Course simulates real-world scenarios such as interviews, academic discussions, and workplace interactions, using AI to refine fluency, tone, and cultural nuance. Complementing these offerings is 13English.com, a dedicated platform for teenagers aged 13-17, which combines gamified learning paths, adaptive diagnostics, and realtime feedback to create a personalised and engaging experience. These services represent the foundation of Dalilk Academy’s educational innovation, each driven by artificial intelligence, built for real-world learner needs, and designed with a deep understanding of the Arabic-speaking learner. Whether catering to a college applicant preparing for an English exam, a shy student wishing to speak up in class, or a teenager building foundational skills, these tools deliver personalised, intelligent, and practical support, making the academy truly deserving of the Artificial Intelligence Innovation Excellence Award 2025. “Dalilk Academy goes beyond conventional training by inspiring ambition,” Abdur Rahman told us. “Our initiatives, including largescale live workshops, ambassador programmes, and motivational events, connect academic achievement with career development, enabling young people to unlock life-changing opportunities.” At its core, Dalilk Academy serves as more than a digital platform; it is an educational movement driven by Abdur Rahman’s commitment to making English a tool for opportunity – whether it is helping a university student prepare for a scholarship or enabling a job seeker to pass a language requirement. Under Abdur Rahman’s leadership, Dalilk Academy has reached millions of learners worldwide, and has achieved more than 300 million views across YouTube, TikTok, Instagram, and other social media platforms. With a background in both education and digital strategy, Abdur Rahman has built a brand that blends professionalism with relatability. His ability to combine emotional storytelling with smart educational design is what enables the academy to keep learners engaged, positioning it as a leading voice in language learning innovation. Today, he continues to lead Dalilk Academy with a clear mission: to remove barriers, simplify English learning, and help countless learners to unlock new academic and career pathways. At Dalilk Academy, Abdur Rahman serves not just as its Founder but as the strategic architect of every innovative feature the platform offers. He is personally involved in every aspect of Dalilk Academy, from testing AI outputs and refining learning flows to engaging directly with users to understand how to continuously improve their learning experience. Each innovation introduced by Abdur Rahman to Dalilk Academy reflects an ambitious vision: opportunities unlocked through language, and a future of education that is powerful, personal, and, most importantly, possible. “What truly sets Dalilk Academy apart is our holistic vision,” said Abdur Rahman. “We don’t stop at teaching; we equip learners with the mindset, confidence, and ambition to thrive in a rapidly changing world. We are proud of the journey so far, but even more excited about the road ahead – continuing to innovate, inspire, and lead in shaping the future of education in the Middle East and beyond.” The future of Dalilk Academy is guided by its mission to combine academic excellence with ambition-driven growth, ensuring that learners not only achieve their immediate education goals but also unlock their long-term potential for a successful future. With plans for AI-driven learning expansion, strategic collaborations, and regional growth, Dalilk Academy is poised to serve as a regional hub for ambition, innovation, and societal impact, preparing learners for the opportunities presented by a rapidly evolving world. What began as a platform has grown into a movement. Over the course of a decade, Abdur Rahman has become a trusted figure for millions of learners who were previously disengaged, overwhelmed, or underserved by traditional education routes. His inspirational content, voice, and teaching philosophy have been instrumental in making an education in English feel relevant, achievable, and even enjoyable for a new generation across the Arab world. It is for this monumental achievement that Abdur Rahman Hijazi has been recognised as the MENA region’s Leading Pioneer in English Language Education 2025. Contact: Abdur Rahman Hijazi Company: Dalilk Academy Web Address: https://dalilk.com
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