September 2025

Corporate Vision Sustainable Skincare from a Leading Private-Label Manufacturer The world of skincare offers infinite possibility, with budding entrepreneurs and established brands alike able to choose between putting their name on stock private-label products or formulating their own creations from scratch. Bellus Labs, the PrivateLabel Skincare Manufacturer of the Year 2025 – USA, takes great pride in supporting clients through this process, with its commitment to natural cosmetics and innovative practices making it the ultimate partner for all things related to private-label skincare. Company co-founder Michael Cimo was on hand for more. When family business Bellus Labs opened its doors in 2016, its aim was to set the standard for cosmetics manufacturers in the US, delivering sustainable beauty manufacturing without sacrificing on the affordability and personal touch its clients seek from a partner. As Michael told us: “At Bellus Labs, we’ve always had one goal – to make natural cosmetics that actually work, without cutting corners.” Now, almost a decade later, it is safe to say this resolve remains stronger than ever – just performed on a much bigger scale. From its three FDA-approved locations in the strategic heart of the Morris County, New Jersey, Bellus Labs covers everything from creating its own lines of core and luxury private-label products to product formulation and formula manufacturing on a caseby-case basis for clients. The team also offer label design and marketing services – well aware that first impressions count when it comes to the increasingly crowded cosmetics market – and deliver free strategy consultations to help grow the brands of its discerning partners. “We still care about every single product that leaves our lab,” Michael explained, “and we still believe in natural beauty without compromise.” These guiding principles have helped Bellus Labs to find its niche, which is crucial given that there are a lot of manufacturers occupying this space. Very few are able to match the blend of innovation and strict quality control achieved by Bellus Labs however, which is one of the only labs to work with a full Activated Silk™ peptide line, giving its luxury formulas a competitive edge. These innovative peptides – which comprise a powerful set of natural silk-protein technologies – are at the heart of its Luxe Line and continue to stand Bellus Labs in good stead. This line was launched earlier this year with all three Activated Silk peptides in play, marking a new milestone for this cutting-edge technology. Yet, what really made this endeavour a success was the collaborative ethos behind it, which saw the team work with their clients to make sure every formula and batch was stable and safe.

RkJQdWJsaXNoZXIy MTUyMDQwMA==