Small Business Awards 2025 | 9 The most important factor behind Pragma Communication’s success is its unique attention to the specifics of every client, project, and area of investigation it attends to. Clients seek it out for its willingness to dive into, adapt to, and convey the very essence of the science investigation or technology development at the heart of their projects. The company works with individual scientists, with project teams and international multi-partner consortia, as well as with research organisations and innovative enterprises. Based on its team’s three decades of experience in leading and managing research, Pragma Communication is able to open clients’ projects to diverse audiences – to fellow scientist and technologists, to innovators from related fields, to policy makers, funding bodies and investors, and to the public at large. What sets the company apart is its view that science communication is much more than showcasing outcomes. Beyond mere dissemination, science communication is seen as an opportunity to strengthen research and its chances to succeed. Supporting innovation creates two opportunities: to highlight its originality and to create bridges in order to facilitate synergies and uptake. Convention has placed a predominant emphasis on the former to the detriment of the latter. That is where much of the company’s work comes in. The support offered by Pragma Communication is directly derived from the objectives of the clients’ research, and the company’s approach is to work closely with every team and researcher to ground these objectives in explicit targets. Articulating and refining a project’s objectives for communication purposes often leads to the expansion of the strategies devised to achieve them, an added benefit to that of helping the project interface with the outside world. The intimate acquaintance with a project’s creativity, ambition and potential helps design and deploy communication means that are closely tuned in contents, format and spirit to the innovation and aligned to its goals. Mapping out a project’s uniqueness provides powerful means to identify and create additional support opportunities for its research effort. Since science communication requirements are diverse and vary from project to project, quality and excellence are achieved by enlisting a wide range of niche competences. The project and its context are the driving factors in setting up a support team that works in a dynamic, networked mode, with extended input from competent external collaborators. This ensures that client needs are matched with top skills and expertise. The framework appeals to the company’s specialised partners, as it offers them the opportunity to get involved in one-of-a-kind challenges. Overall, it is a win-win setup that allows Pragma Communications to be highly responsive to client and project demands and offers those with whom it collaborates a platform to showcase their skills and create opportunities for new projects. Over the last 2-3 years science communication has seen a new level of attention from funding bodies, research hosting institutions, and from potential beneficiaries of research outputs. It is increasingly seen not only as a vital amplifier of research Pragma Communication uses advanced communication and dissemination techniques to develop support, engagement, and collaboration for science and technology projects. In the context of the fragility of innovation, the company’s aim is to generate constructive input and participation, foster supportive interaction and develop presentation and dissemination strategies to aid the shaping and consolidation of new ideas. The ultimate objective is to use tailored forms of communication to attract interest, create traction, grow and develop a lasting presence and impact for scientific research and technology development. Best Research Dissemination Specialists 2025 - Europe dissemination but also as an instrument for leveraging associated activities into research support. Key amongst them are community and network development, feedback elicitation, idea channelling, education, opportunity identification, awareness building, business development and policy shaping. The recognition of this potential is reflected in the new approach of allocating resources for science communication in addition to research funding as opposed to only as part of it. It is a trend that promises significant growth opportunities for Pragma Communication, as it allows the enlargement of the scope of the services it offers, especially when it comes to developing research sustainability, visibility and impact beyond the initial funding period. The increasing awareness of the science and technology community of the potential that communication can bring to core research activities beyond just publicising outputs is at the core of the company’s strategy for the future. This potential rests on a dedicated cooperation with clients where establishing a quality relationship is essential. It is a challenge in a landscape where new technologies promise easy substitutes for the services offered by Pragma Communication. The company continuously increases the sophistication of its own offerings in a fair and ethical way by keeping the pace with these technologies to increase their benefit for both scientists and their research. Contact: Dan Grecu Company: Pragma Communication Website: https://pragmacomm.com/
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