Food-loving consumers are always looking to explore new tastes, particularly new multicultural dishes. Myanmar (formerly Burma) is a Southeast Asian nation known for its traditional curries, salads, fried noodles, and noodle soups. Producing high quality, culturally rich food products, Moe Myanmar is North America’s first commercial producer of delicious and authentic Myanmar foods. With highly nutritious products as well as a variety of foods that suit many different dietary requirements, their products appeal to a wide range of customers. Multicultural and fusion foods play a crucial role in building connections between consumers and culinary cultures from across the globe, increasing knowledge of the different flavours used in various cultures’ cuisine. Many types of Asian foods are readily available in grocery stores all over the world, for example Japanese Ramen, Pad Thai, and Vietnamese Pho noodle soups. However, there is a lack of Myanmar cultural food items on retail shelves. When they moved to Canada, the founders of Moe Myanmar could not find foods from their home country readily available in local grocery stores. Since 2019, Moe Myanmar food products have aimed to fill this market gap by providing unique new tastes from Myanmar to consumers in North America and Canada. Furthermore, with their plantbased, organic, non-GMO and gluten free products, they aim to attract health-conscious consumers as well as those who wish to try new foods. They currently have 10 products on the market, including Mohingar, Coconut Chicken Noodles, Crispy Chickpea Tempura, Sprouted Yellow Peas, Noodles with Chicken Sauce, Noodles with Soybean Chicken Sauce, as well as organic and non-GMO versions of their Monthingar Soup Mix and Chickpea Tofu Mix. Moe Myanmar values authenticity, quality, simplicity and sustainability. They believe it is important that their food products are authentic and that customers are always satisfied with the quality of their products. They value simplicity by ensuring their products are easy to prepare and ready to eat, meaning customers save time and effort while enjoying healthy, nutritious dishes which are particularly high in iron, fibre, and protein. Lastly, they strive for sustainability and circularity. Aye Myae, founder of Moe Myanmar foods, says on the topic, “We always integrate principles and practices of sustainability and circularity into our products, resulting in increasing resource use efficiency and productivity.” Moe Myanmar donates 10% of their proceeds to Humanitarian Aid in Myanmar. They aim to establish fair trade with primary producers in Myanmar in the future, the target being that at least 50% of their ingredients will come from fair trade by the end of 2025. Winning Best Authentic Myanmar Foods Manufacturer, North America, in the Canadian Business Awards 2023, is a promising start to the year ahead. Moving forwards, Moe Myanmar foods aims to penetrate the market and expand their customer base. Aye says, “There is huge potential to go global and expand our customer base significantly.” Company: A&A Greenilla Food Ltd. Name: Aye Myae Web Address: https://aagreenillafood.com/ Jan23182 Best Authentic Myanmar Foods Manufacturer - North America
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