marketing solutions by being connected in a fragmented market. Finally, it features a proprietary and scalable infrastructure, including customized and scalable cloud-based solutions with a large base of managed resources. However, it’s not all about infrastructure. The staff at Spotzer play a hugely important role in the ongoing success of the company, and Pete is quick off the mark to sing their praises. “Our staff are everything to us,” he enthuses. “We are one big team and have an internal mantra of #OneTeam, where we work as a team internally, but also as an extension of our partners teams. Additionally, we also offer a great working environment with a lot of flexibility around working from home.” Flexibility with remote working has certainly come in handy over the last 12 months when the Covid-19 pandemic first hit, however Spotzer has weathered the storm and is looking forward to a bright future, with much emphasis being placed on e-commerce and delivering value via the firm’s proprietary ad serving platform, Spotzer Ads. “Moving forward, we will also continue to focus on how using Spotzer as a partner can reduce cost, improve customer satisfaction, and improve delivery times when it comes to delivering digital marketing solutions for small business clients.” Company: Spotzer Contact: Ash Lomberg Website: www.spotzer.com Leader in Do-It-For-Me Digital Solutions Spotzer is a cloud enabled services business. Is seen by many as the global leader in providing white labelled digital marketing services to leading enterprise brands with SMB customers. We speak to the company’s Chief Executive Officer to find out more about its innovative services. Spotzer’s aim is to support partners with its comprehensive digital product and services and provide a world best class service. They are fixated on NPS. They work in a true partnership with premium brands across the Telco, Hosting, Search and Directory and platform categories. They essentially do all the heavy lifting providing a white labelled solution, where they service SMBs, providing them websites, e-commerce, SEO, Paid Search and Business listing services, all under one roof. All designed to drive traffic to the SMB so their phones and tills ring! They do this through a highly sophisticated technology stack with meaningful platforms integrated into their solution. Coupled with a service layer where passionate people in digital marketing talk to their customers and make the experience easy to get online and get results. The company’s product and service offerings include a comprehensive product ladder and service offer including sales of websites, e-commerce, SEO, paid advertising, content, logo creation, business listing solutions, videos and sales and support as a service. Spotzer covers the USA, Europe and Australia and New Zealand. Is powered by an experienced in-house team and a large network of professionals. With the support of its global operating centres, the business is recognised globally as the leader in Do-It-For-Me (DIFM) digital solutions. Being renowned for providing award-winning digital marketing services for leading enterprise brands, with SMB customers, Spotzer’s core values must reflect its offering and, since CEO Peter Umson took the helm in 2016 they have centred around: customer value; great innovation and design; and having fun. “We believe that everything starts with valuing every customer and delivering an exceptional customer experience,” Ash explains. “This builds a culture of trust and exceptional output from everyone in the team.” What makes Spotzer unique and able to differentiate itself from competitors hinges on several things. Firstly, a digital ecosystem of SMB solutions, which include best-inclass solutions to solve problems commonly experienced, as well as integrated solutions which reduce complexity for customers. Secondly, comes the building of seamless user experiences to reduce churn and Spotzer is a market leader at integrating products at scale with speed to market. Thirdly, it occupies a central player position in the digital marketing ecosystem, being able to deliver a full suite of digital Sep20359
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