Nov22776 Most Innovative IoT Data Insights Integration Platform: Parsifal & Innovation Excellence Award for AI-Driven Sustainability Solutions In a world full of data, G2K Group helps its customers to be more sustainable and efficient in business. We have a look at the innovative company and learn how they are transforming the landscape with regards to customer experience and Artificial Intelligence. It’s no wonder they’ve won so many awards. G2K Group GmbH is a German artificial intelligence company with offices on four continents. G2K has developed its own Artificial Intelligence system (Parsifal) that understands and evaluates complex situations and proposes appropriate actions. G2K collaborates with renowned partners, such as the Schwarz Group (Lidl), Microsoft, SAP, and many more, as an owner-managed hidden champion. When working with excellent companies, the G2K Group offers solutions for many business areas, including Smart Retail, Smart Cities, and Smart Industries. With it being the 21st century, technology companies and their subsequent teams are having to update and adapt to the everevolving industry. G2K Group and its Parsifal platform are able to help businesses in three sectors which need technology to enhance growth. By revolutionising its technology, companies can use Parsifal to integrate, correlate, and compute data from a variety of sources. The Parsifal platform is in fact one of the company’s best-selling products, particularly in the retail sector. The platform pushes offline retailers on the same level as offline retail in matters of customer insights, warehouse logistics and other factors in businesses. However, whilst the product itself is incredibly innovative, it wouldn’t be able to help business the way that it does without the team behind it. Following its customer-focused approach externally, the team also puts others the employees first internally. Its people come first. The management team are fully aware that people are the most important aspect of achieving company growth. In fact, the senior hierarchy has often referred to the employees as G2K fighters, highlighting the internal culture within the company and that they all work together to ensure no one is left down. More importantly, it must be noted that G2K is a global company and therefore its employees come from all over the world. The employees share a unique set of values and a vision to make life easier, more secure, and also more liveable for everyone. That is how the company has been able to be incredibly innovative. With the company all working towards one goal, G2K will be on a pedestal with many other aspiring AI companies looking to copy and recreate the same values. As mentioned, there is no particular hierarchy within the company, but there is a strong structure within the teams. Not only is the company allowing its employees to further develop their AI programmes and expertise at work, but they also allow the people to develop themselves personally. Whenever anyone takes on a role at G2K, they must share the same vision as the leaders of the company. Whilst clever work experience and technical skillset are advantageous, it is the passion and drive of an individual which really can set someone apart. G2K is all about making it easy for the customer. Using their own initiatives and personal development, clients and customers can rest assured that the product that they use will be developed and provided by an innovative and passionate team, looking to achieve the ultimate success for their own company, as well as their clients. Ultimately, it is no surprise to see why G2K is seen as a front-runner in AI throughout Germany and further afield. The experience of the team and company is also not something that should be frowned upon, with the company set to celebrate its 10th Birthday in June. Whilst passion, knowledge and drive are all so important in enhancing business growth, there is never a replacement for experience. Company: G2K Group GmbH Name: Oliverio Gomes Web Address: www.g2k.ai Artificial Intelligence Awards 2022 11 G2K Group GmbH
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