Best Healthcare Sector Training Platform Development Company 2023 - Mexico With its distinct combination of creativity, knowledge, and strategy, Loft Media is ideally positioned to deliver transformative change to clients’ brands. The agency is dedicated to planning and integrating the best strategy to generate growth and achieve sustainable success. Loft Media creates specialised strategies to help businesses add value to their brand and promote innovation within the healthcare industry. With a streamlined four step process, the team can create a sustainable impact on clients’ businesses. The first stage is planning, where Loft Media utilises its extensive experience, resources, and industry knowledge to design an effective strategy. The next stage is innovation, with the team utilising its 17 years of experience to build a strategy that helps clients meet their individual goals. The penultimate stage is training, where the agency utilises the best tools in the business to train clients’ teams. Using its e-learning technology, Loft Media creates unique content that engages employees and increases retention. Lastly, the agency uses various KPIs to measure the impact and results of its strategy on clients’ businesses. Loft Media is dedicated to transformation and using these results to strengthen its offerings and achieve more for its valued clients. When beginning a new project, the team at Loft Media must first understand what the objectives of the implementation are to provide its innovative solutions. It is important to understand the company structure and the employees that will use the training platform in order to create the right program formation. Loft Media also provides clients with the necessary training to manage and update the platform themselves after implementation. Founder and CEO Aroón Rivera describes himself as a dreamer who believes that with good ideas and hard work, anything is possible. In 2012, Aroón, his sister, and his business partner Wblester Suazo, launched the “Domingo en 4 Patas – Dona un paseo” initiative to promote care and adoption for street dogs. The initiative has since achieved national recognition and given rise to the inception of the Civil Association of Creatives with a Cause. Over the past 14 years, he has led various projects and campaigns for the pharmaceutical sector and other industries. In 2018, Aroón and his team developed the Gameif platform and app to reinforce learning and help clients achieve their training goals. Gameif is a trivia and microlearning game that transforms business training into a uniquely enjoyable experience. The platform has been designed to enhance the learning experience and help users retain knowledge and improve their skills. Gameif includes mechanics that play on individuals’ natural motivations of competitiveness and curiosity. Learning is facilitated through individual challenges, team challenges, levels, and rankings. Small snippets of content are included to increase retention rates with integrated videos, images, and audio to reinforce learning. Communication within the game encourages team participation and helps employees feel involved in decision making processes. Fun challenges and trivia help to foster teamwork and improve professional relationships. This interactivity and gamification has not only made Gameif a complementary tool for corporate training Loft Media is a marketing agency that specialises in creating strategies for the pharmaceutical industry. It is the agency’s mission to help clients solve their business problems through innovation and applied knowledge. Loft Media is a pioneer of pharmaceutical marketing, and its comprehensive solutions cover everything from conception to implementation. Gameif is an innovative platform designed by the agency to transform business training into a fun and interactive experience. Using gamification, clients can improve their training results, empower their teams, and generate better returns on their investment. The success of Gameif has led Loft Media to receive this year’s award for Best Healthcare Sector Training Platform Development Company – Mexico.
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