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Mad About Marketing Consulting

Best Marketing Consultancy Firm 2026 - South East Asia

Corporate Excellence Awards (2026)

Company Profile

Mad About Marketing Consulting

Mad About Marketing Consulting is a Singapore-based transformation advisory for C-suite leaders across Asia-Pacific, specialising in marketing, customer experience and AI adoption. Its People, Process and Platform method targets where transformations actually fail: adoption, not strategy.

What sets the firm apart is where the work ends. Most advisories deliver a recommendation and hand implementation back. MAMC diagnoses using evidence from the client’s own teams, designs the fix, and builds the systems it needs, including AI compliance platforms deployed in regulated markets. Deep experience in complex organisations means recommendations survive contact with real structures, and success is measured by whether the change held.

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Assessment Summary

"Mad About Marketing Consulting was selected for its innovative approach to transformation, exceptional client outcomes, and commitment to enhancing marketing effectiveness in complex environments."

"We are deeply grateful for this recognition. Thank you to our clients and team for your unwavering support and dedication."

— Mad About Marketing Consulting

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Top Achievements

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Successfully transformed marketing strategies for multiple Fortune 500 companies.

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Developed a proprietary diagnostic tool for assessing AI Adoption and Knowledge Management readiness.

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Facilitated workshops that enhanced team collaboration, client-centric thinking and operational efficiency.

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Developed proprietary framework around people, process and platform to help clients with transformation and change management

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Recognised as a top consultancy firm in the Asia-Pacific region for three consecutive years.

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Further Info

Most transformations do not fail on strategy. They fail on people, process and platform. Mad About Marketing Consulting is a transformation advisory for C-suite leaders in Asia-Pacific, covering marketing, customer experience and AI adoption. Where the answer is a system rather than a strategy, the firm builds and deploys it. Led by Dr. (H.C.) Jaslyin Qiyu, 26 years in financial services and healthcare. Consultancy Firm of the Year, IE100.