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How Technology Helps Refine Customer Service

Can you sell your products or services to customers without proper customer service? Of course not. It is crucial for…

How Technology Helps Refine Customer Service

13th April 2023

Can you sell your products or services to customers without proper customer service? Of course not. It is crucial for every company to hold on to its current client base while also drawing in new ones, and technology plays a significant part in achieving both of these goals. Businesses are always pushing themselves to handle client concerns and assist them without any impediment, which has created a war between digitalization and the human touch in customer service in its pursuit of excellence and offering the finest services. 

Role Of Technology In Customer Service

Technology has always played a great role in simplifying complex things. Customer service is not left behind in this context. Technology has enlightened the future of customer service in the following ways. 

 Omnichannel Support Will Be A Must To Keep Customers Happy

Customers engage with your company in a variety of settings, not only your physical storefronts. Customers may interact with your business in several online venues, including social media, e-commerce, and independent review websites. The requirement for omnichannel experiences will rise in response to this expanded availability. Omni-channel support stands out from multi-channel support by synchronising all of your channels of communication so that your team and your customers may move freely between them.

Working From Home Will Become The Norm

Service representatives will eventually join their consumers in taking their interactions with companies online. The ability to work from home or other locations will become increasingly commonplace for customer support agents. Instead of commuting to an office, they may handle customer service enquiries from the convenience of their own homes.

Furthermore, most service channels are accessible even when users are not near a physical location. Most business phone providers have cloud-based options that enable you to work from home; this includes email, live chat, and social networking.

Bots and AI will Become Assisting Agents  

Bots are merely another channel via which you may communicate with your consumers and put your current expertise to use. Companies may easily give the impression of being technological pioneers by adopting conversational UI. Without a doubt, it is a common way people connect these days, and when given the right technology, bots may be extremely intelligent. 

When your human customer support staff is sleeping, your bots may be there to help out. Trading bots like Immediate Connect are already available that assist humans in executing their trades while they remain asleep. By offering a new, scalable, and low-cost channel of communication, bots may boost client self-service and save costs for businesses. Within 2 decades, this technology will make enormous strides, allowing it to achieve even more of what humans can do now. The best way for customer-facing employees to meet rising expectations for quality while keeping expenses down is to remain abreast of developments in bot technology. 

Blockchain Will Alter E-Commerce Customer Service

Paying with Bitcoin (BTC) isn’t very different from paying with other currencies post-sale, therefore cryptocurrency isn’t likely to drastically alter consumer success. However, the potential uses of blockchain technology for future contractual and payment transparency are quite exciting. Simple regular payment methods are outdated in comparison to smart contracts, which allow robots to enforce and execute contract conditions and payments without human intervention.

Imagine a future where smart contracts free up customer success managers (CSMs) from wasting time arguing over payments and tracking down lost cash so they can instead concentrate on providing excellent service to their clients. CSMs, as commercially-involved parties, may evolve along with blockchain technology in the years to come, even though the switch from USD to BTC is unlikely to become mainstream or have a significant impact on the space.

Self-Service Will Be A Requirement For All Transactions

Self-service has been around since the first user handbook was published. Furthermore, as was previously indicated, bots and AI provide novel avenues for self-service.

But more importantly, the needs and expectations of consumers and users are evolving quickly, and they now want more self-service options than ever before. The following pie chart shows the most common kinds of client self-service tools offered by various companies.

Let’s Sum Up

In today’s competitive business climate, companies of all sizes should devote whatever resources are required to delivering excellent customer service. To be competitive over the long haul, adopting cutting-edge digital technologies like AI and ML is essential. It is in your best interest to ensure that every client encounter leaves a positive and memorable impression of your organisation.

Categories: Articles, Tech

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