Companies need to embrace the digital revolution to survive in the world as it stands today, but the key to that change is data. The team behind Alldatum Business transform data into wisdom upon which companies can act. In Corporate Vision’s rolling series of 2022 Corporate Excellence Awards, we take a closer look at the team which has earned the title of Best Data Management & Consulting Services Firm 2022 – Mexico to see how they did it.
Created in 2016 by Esther Riveroll, Alldatum has revolutionised the way in which many look at the issue of data collection and interpretation. Their leading approach to data management and digital transformation strategies has inspired and empowered organisations throughout Mexico to take advantage of the new potential that is sweeping the international stage. With the simple and clear vision to “unleash digital transformation through data-driven innovation” at the core of the company, it’s little wonder that Alldatum has earned grown to such heights in such a short period of time.
More and more people can see that technology is going to lead the way forward, but few are considering how best to link this technology to the clear and present human need. The team see their responsibility as instinctively collaborative, essentially creating incredible opportunities for new professionals and supporting the digitally marginalised to be a part of this brave new world. Where once word of mouth was the best tool to sell a service, now companies depend on social networks and digitalisation. These form the basis on which a company can position itself, creative happy customers, employees and partners who can support your organisation to win the market.
This focus on the human factor is why the team stands apart from the competition. No other organisation prioritises the expectations of their clients, not only taking what they want into consideration, but their success more broadly too. The attitude is not simply of a contractor providing a service, but a partner who needs pragmatic and practical guidance.
As a result of this approach, the team invest in real Proofs of Concept. Instead of simply showing a PowerPoint of what might be, the team construct a sample to demonstrate what is being offered and how it might best be achieved. The team behind Alldatum take the time to negotiate what they do, investing whatever it takes for their clients to get what they have both agreed to regarding a project.
The impact of effective digital strategies reaches out far beyond the clients that the team are serving. Whilst obviously serving the client, the butterfly effect on others can be enormous. These companies might continue to grow, helping out the economy. They might generate new specialized employment opportunities. The impact of this work, if done in the right way, is enormous.
To drive this impact demands a team of the highest calibre. They are the people who represent the values of Alldatum to potential customers. The sort of people who are hired to work here might not be experts in the solutions being sold, but they all have the right attitude to thrive, namely they are quick learners, never give up, improve, and live with the firm’s values. Hiring is done on the basis of technical, psychometric exams and three interviews, one of which is to learn more about the candidate’s personal level to see if it aligns with the team’s culture.
The culture of any organisation defines how it operates, and Alldatum depends on teamwork. Staff take care of each other and support each other to reinvent and improve themselves day by day. Even in this digital era, the value of getting to know others, of being able to support them through the challenges they face is essential. Integration activities within the team means that everyone knows everyone.
Technology does play an invaluable role in keeping the team connected, however. Digital collaboration tools mean that all team members are in continuous communication with their projects and the team can share everything they work on with anybody else. This deep connection is not just something that Alldatum inspired in others, it’s an approach which is key to how the business has thrived in this rapidly changing world.
When Alldatum first opened its door in 2016, no one could have anticipated the impact of the COVID-19 pandemic. We asked Esther Riveroll, founder and CEO, of the company how this unprecedented event impacted her innovative approach. “At the beginning, Covid had a very strong impact on our company,” she tells us. “Some of the projects we were collaborating on were halted because companies had to focus their priority on operational continuity rather than a growth and data strategy. In Mexico, there were companies that continued to work in presence at their offices, so 15 people from our team continued to work physically on our customer office and we were worried all the time and planning on how to protect them.”
Whilst the internal challenges were clear, the business was soon able to benefit from companies pivoting to embrace the importance that data held. Those who thrived during the pandemic all moved towards a more digitally minded approach. “Covid has created a space for us to expand globally much faster than before the pandemic,” Esther admits. “Now we can have clients all over the world and work with them remotely and we can hire persons from anywhere. The pandemic reorganised the business models of all industries. There were industries that were more affected than others, but all those that quickly understood that the name of the game was to get on digitalisation and digitally transform themselves, were the ones who recover faster. Many focused on improving their e-commerce platforms, reinventing themselves in their operational processes and accelerate all their digital strategies that were planned for the future years.”
Looking ahead, it’s clear that the plans for this impressive company will take advantage of the growth they’ve undertaken in the last couple of years. The team are constantly reviewing their business model, adapting it to suit the new growth and various innovations hitting the market. “To have your own Company is a big responsibility,” Esther tells us. “All the decisions you take will impact and influence your team, partners, customers and all the persons around you. You have the chance to impact your society.”
To us at Corporate Vision, it’s clear that Esther’s impressive approach has inspired new heights of success within her company, greater than she could have predicted. “Our goal at Alldatum will continue to be the transformation of data management strategies into success for our customers in this digital age we are living,” she says. “We want to create a legacy for future generations.” As legacies go, Alldatum is one of the most impressive, with a team that seems set to redefine how organisations around the world use data to guide their decision making. We can’t wait to see what they do next.