Issue 5 2024

Corporate Vision- Issue 5 2024 Featuring:

AI Global Media, Ltd. (AI) takes reasonable measures to ensure the quality of the information on this web site. However, AI will not assume any legal liability or responsibility for the accuracy, correctness or completeness of any information that is available through this web site. If errors are brought to our attention, we will try to correct them. The information available through the website and our partner publications is for your general information and use and is not intended to address any particular finance or investment requirements. In particular, the information does not constitute any form of advice or recommendation by us or any of our partner publications and is not intended to be relied upon by users in making or refraining from making any investment or financial decisions. Appropriate independent advice should be obtained before making any such decision. Any arrangement made between you and any third party named in the site is at your sole risk and responsibility. This week (13th-19th May 2024) is Mental Health Awareness Week, with Mind identifying this year’s theme as #NoMindLeftBehind. The aim is to continue raising awareness and vital funds towards a future where everybody can acquire the quality mental health care they need, when they need it. In the UK, over 2 million people are currently waiting for NHS mental health services, and since 2017, the number of people struggling with their mental health has almost doubled. So, it is evident that something needs to change. In further relation to mental health, on page 5, we take a look at the importance of employers supporting their employees who are grieving the loss of a loved one. As such, it is important to implement practices within the workplace that provide individuals with access to the support they need when they are going through one of the toughest times of their lives. Also in this issue, we are, as always, excited to be showcasing our award-winning businesses who hail from a variety of industries around the globe, from process system engineering to hair and beauty services, from workplace violence prevention to bespoke retail store fixtures. With exceptional innovation and entrepreneurial spirit, each is driving success in the modern world of business. I hope you enjoy reading through this issue and wish you a wonderful month ahead. In the meantime, I look forward to welcoming you back again soon for our June issue. Rebecca Scotland- Editor Website: Welcome to the May issue of Corporate Vision magazine.

Contents 4. News 6. BFC Technologies: Best Process System Engineering Firm 2024 - Ontario 7. The Headroom: Hair Salon of the Year 2024 - Northwest Alberta 8. The World Leader in Workplace Violence Prevention 10. Piddi Design Associates Limited: Best Bespoke Retail Store Fixtures Company 2024 - Ontario 11. Transforming the Trade Industry, Building Better Lives 12. ‘Your Work Life, Our Life’s Work’ 13. Employment Hero Levels the Playing Field for SMEs with Next-Gen AI Solutions 14. CleverTap launches Clever. AI, the AI-Driven Edge for Customer Engagement & Retention

Corporate Visiopn Shipster and Minster WMS partnership to deliver robust end-to-end logistics solution Software alliance to support growing e-commerce, wholesale distribution and contract warehousing markets Shipster, a custom shipping integration platform, and Minster WMS, a leading warehouse and distribution management software, have announced a strategic partnership to target growing e-commerce and logistics markets. The software alliance creates a robust end-to-end solution for Minster customers, offering new levels of automation and flexibility with packing and shipping, ensuring those final miles are faster, cheaper and more accurate. Minster WMS, based in Lichfield, is a software provider to the UK Supply Chain sector supporting e-commerce businesses, wholesale distributors and contract warehousing organisations that move products as diverse as food, sports equipment, cosmetics, stationery, cleaning materials, medical equipment, and furniture. Marks & Spencer, Best Food Logistics and Pret-A-Manger are among its biggest customers. Shipster, based in Manchester, connects online retailers, ecommerce warehouses and distributors with over 100 leading couriers. Its offering is disrupting the ecommerce shipping space, giving growing companies an affordable, customisable and flexible alternative to existing products. With e-commerce and logistics markets all forecast to grow significantly in the coming years, Minster and Shipster will be well positioned to capitalise. James Stockton, Director for Sales and Partnerships at Shipster, said: “We are thrilled to have secured a strategic partnership with Minster WMS, which has an outstanding reputation in the sector. “From our early conversations it was clear we shared the same values and ambitions: to create a seamless and real-time integration between our software solutions that help e-commerce, wholesale distribution and contract warehousing businesses increase efficiency, costeffectiveness and offer the best customer service.” Minster has evolved from a WMS to provide a suite of modules that include sales order processing, telesales, procurement and pallet tracking. The company linked with Shipster when it began looking for an alternative pricing model for its shipping solutions partner. Shipster, which launched in 2015, is disrupting the shipping market by offering a licence fee model, as opposed to per-label pricing. This allows for predictable budgeting and savings, especially as order volumes increase. The flexibility also allows a business to adapt to seasonal demands or growth without sacrificing efficiency or customer service quality. Phoebus van Deventer, Managing Director of Minster WMS, said: “Shipster proved a breath of fresh air to the sector, offering outstanding simplicity and flexibility of integration, an appealing pricing model supporting businesses to scale, and exceptional support to our customers. “Over the last 40 years Minster has developed a solution designed to streamline warehouse distribution and logistics processes, delivering greater accuracy, control and profitability. “With our partnership with Shipster, we can extend those benefits to shipping and courier integration, providing a compelling out-of-the-box solution. I look forward to a long and fruitful partnership.”

News Supporting grieving employees all year round No one wants to think about their loved ones or themselves passing away. But with everyone experiencing grief one time or another in their lives, the importance of normalising these conversations is essential. MetLife UK’s Last Word report found: • More than one in three (36%) UK adults experienced a bereavement in the last two years • During the emotionally difficult time, two in five (39%) leaned on their partner or spouse to process their grief. And a quarter (23%) turned to friends and neighbours • Yet, worryingly, one in four (23%) grieved alone • One in seven (15%) employees said they were offered no support from their employers following a loss of a loved one • One in ten (10%) were only given unpaid time off to grieve, while 11% were given minimal support – only up to three days off work • Nearly a third (32%) said they would value paid time off when dealing with a bereavement. Adrian Matthews, Head of Employee Benefits at MetLife UK comments: “The passing of a loved one can be deeply distressing, and while it’s something everyone will experience at some stage in their lives, it’s still a subject many find difficult to talk about. Dying Matters Week aims to raise awareness on how people can have conversations about death and talk about loved ones who are no longer around. But dealing with grief can take any length of time and feel very isolating for individuals going through a bereavement, so it’s important that employers ensure they support their employees all year round. What is evident from our research is that employees most value time to grieve without the additional worry of work. Having the right services and resources in place that give people emotional and practical support, whether in or out of the workplace, can make all the difference in employees feeling well supported. “At MetLife, we feel passionately that individuals should have access to practical and emotional support to help them at their time of need, for as long as they need it. Through our Group Life offering, we offer 1.4 million UK employees covered by MetLife access to our Funeral Concierge Services. This gives them support in considering, planning, navigating, and carrying out funeral planning, 24 hours a day, 365 days a year. It also includes a free will-writing service. We also offer grief counselling where our trained experts are on hand to support employees, as well as their family members should they need more support. “Alleviating some of that emotional toll when dealing with loss by helping with the practical, allows people more time to grieve.”

Corporate Vision Best Process System Engineering Firm 2024 - Ontario Specializing in the seamless delivery of state-of-the-art modularized custom fluid process systems, BFC Technologies is a design-build engineering company whose tact sees it consistently achieving exceptional results in record time. Equipped with an integrated team and a 50,000sqft facility just outside of Toronto, the firm promises to lend its expertise to various industries across the world. In doing so, BFC Technologies has garnered international acclaim that, in tandem with its innate brilliance, has elevated it to the position it finds itself in today. Below, we explore how this awardwinning company has spent the last 20 years tactfully triumphing its trade. Characterized by its unique ability to take projects from early concept design through to installation and start up, BFC Technologies brings together a multidisciplinary team of experts to deliver meaningful process system services. Specifically centered around the delivery of modularized custom fluid process systems, the company has amassed quite the reputation over the past two decades, marked by its exceptional commitment to ensuring the client receives an end result that’s designed to exceed their expectations. BFC Technologies accomplishes this through its innovative and thoughtful processes – processes that oversee the cultivation of solutions for even the most complex of queries. Due to this impeccable eye for discovering previously unexplored methodologies, and further building upon them to create highly customized fluid process systems, BFC Technologies has become a popular choice for a variety of international industries. From Biotech, Nuclear and Animal Health sectors, to the Food, Beverage, and Consumer Product trades, the company has mastered the art of consistency – a trait that has undoubtedly played a critical role in the company’s worldwide impact. However, BFC Technologies recognizes that its clients are the lynchpin of its success, and has therefore developed an approach that keeps them at the center of all it does. In doing so, the company has established invaluable relationships across its varied clientele that perfectly reflect its 20 years of unwavering excellence. That isn’t to say, however, that BFC Technologies hasn’t faced challenges along the way. One notable tribulation that has reared its head in recent years is, unsurprisingly, the surge in companies’ usage of single use systems. Specifically utilized in the pharmaceutical industry, these systems have caused significant shifts within the industry, with lots of clients having to completely reevaluate how they run their processes. Adapting to this, BFC Technologies has began an active campaign to promote the benefits of stainless steel over single use, while simultaneously eyeing the possibility of merging both approaches to develop something unlike anything the industry has seen. Uplifted by the company’s overarching focus on encouraging its team to think outside the box, BFC Technologies has demonstrated an avid passion for remaining a frontrunner within its trade. In short, BFC Technologies is an entity that has never given up in its pursuit of further greatness, leading to exceptional achievements that perfectly highlight the company’s commitment to providing systems that really work. One such achievement is the steady increase of the company’s export revenue – an accomplishment that saw it doubling its revenue in 2023. As a result, BFC Technologies has played a crucial part in Canada’s economic growth, while creating local jobs for more individuals looking to broaden their understanding of the process systems industry. And it seems as though this growth is only going to continue as BFC Technologies deploys its exciting plans for 2024. BFC Technologies is a fascinating example of a company who, despite having been running for two decades, has never lost sight of its goal. In focusing on the needs of both its clients and its industry as a whole, the company has developed process systems that don’t only cater to unique requirements, but hold the potential to identify shifts within the trade. Such a versatile nature is beyond commendable, and we’re therefore incredibly pleased to present BFC Technologies with this title. BFC Technologies is a company worthy of recognition, and we look forward to seeing its plans for the future come to fruition in the coming months. Contact: Fiona O’Keeffe Company: BFC Technologies Web Address:

Issue 5 2024 | 7 At The Headroom, the team offers outstanding hair and beauty services that leave guests looking and feeling like their best self. The salon prioritizes the continuous growth and development of its service providers and invests in ongoing education to stay updated on the latest hair trends and styles. The Headroom’s unwavering commitment to customer satisfaction ensures that the business continuously improves its offerings and services. The Headroom, a Redken professional salon owned by Danielle Cherewyk, Bailey Nicholson and Elyse Calvert-Rodgers, offering a wide array of the finest Redken products. Its strong relationship with the supplier allows the salon to remain informed of the latest developments and educational events in the Hair Care market. The Headroom offers a range of services for guests seeking a fresh colour, a new design or cut, extensions, or hair removal waxing. The salon also caters for weddings and special events either onsite or at a client’s chosen location. Its dedicated Artistry Team utilizes industry leading tools and supplies to minimize stress on the day and accentuate an individual’s natural potential. Danielle Cherewyk, Founder and CEO of The Headroom, is a passionate stylist who has garnered an illustrious reputation for her art. In 2009, she joined Redken as a certified educator, where Redken’s motto ‘Learn Better, Live Better’ resonated with Danielle and she incorporated this ethos into her vision for The Headroom. In 2019 Danielle joined the High Performance Salon Academy, a personal and professional development company for salon owners across the world. In 2022 she became a mentor with HPSA to work with them on their vision of “Elevating the world’s perception of the salon and spa industry.” Danielle shares, “The Headroom is committed to the continuous professional growth of our stylists. We aim to hire stylists that are fresh out of school to train and mentor them within the organization. We provide ongoing training opportunities through our distribution partner, industry updates, and educational resources to empower our team to expand their skills and stay ahead of the trends. This not only provides opportunities to new talent, it also provides our existing stylists the opportunity to grow into educators, truly creating a lifelong career path for our team.” It is so important that this is becoming an arm of the organization. The Headroom has purchased a beauty school to continue growing their service providers. Staff at The Headroom understand the needs and desires of guests and personalize experiences for each individual with product suggestions to highlight their unique beauty. With open and honest communication, the team can ensure that its clients are kept fully informed and feel empowered to make choices about their bodies and appearance. Every stylist at The Headroom possesses their own strengths and the team use their awareness to match clients with the perfect service provider for them. This encourages staff to leverage their creativity and knowledge of the team to create innovative solutions for every guest. Residing in the picturesque city of Grande Prairie, Alberta, The Headroom is a professional beauty salon dedicated to delivering the ultimate beauty experience. Driven by values of collaboration, innovation, and transparency, the salon has become renowned for its high-quality offerings and commitment to the art of beauty. Recognized in this year’s Canadian Business Awards, The Headroom has created an engaging environment where guests can choose from a superior suite of exceptional products and services. Hair Salon of the Year 2024 - Northwest Alberta Danielle says, “Having engaged employees is important to The Headroom. The productivity of an engaged employee is at least double that of an unengaged employee. It is our practice to regularly measure employees’ level of engagement. Leaders meet face to face with their stylists to review their performance as measured by the specific KPIs for that area. These monthly face to face meetings ensure that stylists know their numbers, know what they need to do to improve performance, and are spending one on-one-time with their direct mentors.” Since its inception, The Headroom has remained steadfast in its commitment to exceptional customer experiences and ongoing innovation. Clients reside at the heart of the salon’s offerings with the entire company constantly seeking new ways to elevate guest interactions. With its revered services and tailored beauty advice, The Headroom has become one of Grand Prairie’s leading salons and many clients’ stylist of choice. Moving forward, the business will continue to revolutionize the beauty landscape with transformative beauty experiences to enhance guests’ natural beauty. For its superior services, we have bestowed on The Headroom our award for Hair Salon of the Year - Northwest Alberta. Contact: Danielle Cherewyk Company: The Headroom Web Address:

Corporate Vision The World Leader in Workplace Violence Prevention When Threat Assessment Group® (TAG) Inc. was founded in 1987 with an unwavering devotion to preventing workplace violence and misconduct, it was the first company of its kind in the world. Six years later, it became the first to offer formal training in the field, truly underpinning its commitment to the cause. More than 30 years later, TAG’s philosophy of, “Safety First, Fairness Second” remains steadfast and its work is as pioneering as ever. In recognition of these continued efforts, we name TAG Inc. as the Most Trusted Workplace Violence Prevention Experts 2024, and catch up with renowned Founder Park Dietz, MD, PhD for more. Adopting its philosophy from the guiding ethics and values of medicine and public health, all of the methods TAG employs across its suite of products and services are expertly derived from areas such as psychiatry, psychology, and criminology, with these methods being combined with the team’s decades of experience to create something truly special. It was about ten years before his founding of the business that Dr. Dietz first consulted on a corporate threat case, on his first day teaching at Harvard Medical School. On the drive to the corporate location, Dr. Dietz recognised that there were four key areas of expertise necessary to settle matters such as this, these being injury prevention, mental disorder, criminal behaviour, and threatening communications. Luckily, he had already pioneered an industry-leading study on threatening communications toward public figures and managed to resolve the case successfully. As he gained experience working with the criminally insane, with the FBI pioneers in profiling, with corporations, and working on some of the most high-profile murder cases of the 20th century, he saw that much more needed to be done to mitigate the harms of violence in the workplace before crises emerged. Thus, TAG was founded to fulfil this very need. Experts in providing systematic and proactive prevention through their development and delivery of cutting-edge solutions, the team at TAG have spent the better part of 40 years now partnering with some of the most famous brands on the planet, helping them develop systems that consistently mitigate workplace misconduct. As Dr. Dietz himself explains, “our mission is to help protect the safety of employees and others in the workplace with early warning systems, prompt and fair investigation, management of reported misconduct and disruptive behaviours, and training across every level of the organisation.” A similarly proactive approach has been provided since day one, however, having operated in this sector now for more than 35 years, innovation has been an instrumental factor in TAG’s continued

Issue 5 2024 | 9 success. TAG’s pioneering solutions are widely imitated, though never surpassed, and ultimately become the industry standard. In more recent years, these ongoing evolutions have taken the form of apps that allow employees to report any concerns without having to have those awkward conversations, with employers then provided the means through which to investigate thoroughly and manage risks effectively. Commenting further on these apps, Dr. Dietz states, “we spent years developing our reporting and investigation apps and believe they will allow employers to manage cases better than ever before. Say Something ™, our reporting app, can be accessed through a QR code unique to each employer and can be used by employees on any device. The TAG Investigation app walks investigators through the triage, investigation, and management of every kind of case our clients deal with, including incivility, bullying, intimate partner violence, stalking, disruptive behaviour, threats, and violent acts.” Dr. Dietz is most proud of TAG’s success in keeping people safe, and tells us, “Having consulted on many thousands of dangerous cases, to our knowledge, there has never been a casualty when our guidance has been followed.” This perfect record can largely be attributed to TAG’s comprehensive training, with its robust programmes able to be tailored to an organisation’s every level and need. Well aware of the diversity of industry today, these sessions are also available in a number of different languages, formats, and price points, making them accessible to all. Tailored training is offered for specialists in threat management, general managers/ supervisors, and all other employees. TAG’s e-learning training courses are designed to hit these three populations of learners with uniform quality, while being tailored to the level of responsibility each group has for reporting and managing workplace misconduct risks in their specific environment. Utilising its cutting-edge TAG360 programme, these courses can be transferred over to a company’s own learning management system or accessed through TAG’s online e-learning platform, and they can be customized with a company’s branding and local policies, laws, and regulations. The specialist training lasts approximately sixand-a-half hours, the manager training about 45 minutes, and the employee training 30, a small ask for such vital information. Beyond its online training and apps, TAG still relies heavily on its peerless consulting services covering all areas of workplace misconduct mitigation, an approach it has consistently refined for in excess of three decades. By translating its safety commitment to practical, manageable steps that can keep its clients’ employees safe while also reducing operating costs, these consultancy solutions hold lasting value. There for their partners around the clock as misconduct escalates and a crisis becomes foreseeable, these experts craft safer and more productive working environments that are less prone to a crisis down the road. It is this, more so than anything else, that truly underpins TAG’s unrivalled quality in this space. Others simply focus on the areas of crisis intervention and post-trauma services, but TAG has always kept a razor focus on crisis prevention. Whether this be its early warning system, early intervention, or resolving of problems safely, this striving to take care of things before they get out of hand can be traced back to Dr. Dietz’s roots in medicine and injury control, enhanced by the teams’ broad experience in psychology and law enforcement. Primary prevention (undertaken before an incident has occurred) has shown time and again to be much more effective and cost-friendly than secondary or tertiary prevention. Any large organization that cares to ensure their teams are protected from workplace misconduct should seek out the aforementioned TAG360, with this comprehensive and affordable programme offering everything one could possibly need, whether this be 24/7 access to the team, unlimited use of the online training courses, a copy of TAG’s guide to forming a safe and respectful working environment, or a 20% on discount on all TAG offerings. Thus, for all workplace violence prevention, training, and consulting needs, TAG has the answer. Over the past 35 years or so, TAG Inc. has progressed from a boutique consulting firm relying on word of mouth referrals through to a technology-heavy company serving multinational corporations all over the world. Concerning the future, Dr. Dietz shares with us, “I hope we’ll always keep the safety of our clients and their employees as our highest priority.” This has been on display in abundance recently, as in response to the business’ home base of California introducing a new law, TAG has unveiled a new suite of products allowing employers in the region to meet otherwise impossible training deadlines. “Interest in our solution has been so high that we’re adding staff and pausing marketing to catch up with the demand”, says Dr. Dietz. He adds, “the new law is already being considered by other states”, and if it is indeed passed, one can expect the demand for these exceptional services to rise further still. By leveraging both TAG’s solutions and the skill of a united workforce where all departments work together to attain one common goal, all cases can be managed with maximum impact. Industryleaderssuchas3M,FedEx,Allstate,Nike,Marriott,JPMorgan/ Chase, Amgen, Amazon, AT&T, MGM Resorts International, Sony, Levi’s, Visa, Publicis Media, McDonald’s, American Express, Facebook, and countless others have all witnessed the great things that arise from utilising Threat Assessment Group Inc.’s unmatched skill, knowledge, and resources in this area. Join this team in their quest to minimize workplace bullying, threats, and violence. Use the link below and see how these terrific workplace violence consulting experts have made a demonstrable impact through their services, in turn, creating a safer environment for all. Contact: Cathy Chambers, Client Relations E-mail: [email protected] Company: Threat Assessment Group, Inc. Web Address:

Corporate Vision Since early 2019, Caitlin (Piddington) Murphy has been at the helm of this operation, taking over from her mother, Laurie, who in turn, took her over from Caitlin’s grandfather, Fredrick. In the six years since taking the reins, Caitlin’s primary mission has been to steer the business in somewhat of a different direction from its trade show roots, instead doubling down on its retail clients to craft bespoke fixtures for them that connote the essence of what a brand is all about. This approach has clearly paid off, as under Caitlin’s leadership, the business has built retail stands and cabinets for such world-famous brands as Gucci and Dior. Before we explore the business further, it is important to understand the importance of Caitlin’s role in this award-winning enterprise. Although she may be the granddaughter of the business’ founder, she has more than earned her place at the head of the company table, having ascended through the ranks since joining the company in the role of a purchase specialist in June 2012. In September that same year, Caitlin became an industrial designer, a position she held until she briefly left the company in 2014. Upon returning in 2017, Caitlin was creative director, a position she held until her promotion in February 2019. Piddi Design Associates Limited has been a pioneering force in Ontario’s design space for 65 years this year, with its custom millwork shop having opened all the way back in 1959. Now in its third generation of family ownership, this business has spent decades successfully traversing changes across this industry, working with numerous high-profile clients such as leading brands and renowned architects to craft retail environments of unmatched quality. Bolstered by a shared family legacy, the solutions delivered by this trendsetting company are client focused and of exceptional value. Best Bespoke Retail Store Fixtures Company 2024 - Ontario Caitlin has been known to describe her role within Piddi Design as being all about providing excellent client service, particularly in the areas of sales and marketing. Leveraging this hands-on approach to client interactions, all who work with this company are instilled with a sense of confidence right from the off, laying the groundwork for the exceptional things that happen further down the line. This is aided further by what can only be described as a rigorous process combined with a custom approach, affording every project a premium, custom-built solution without breaking the bank. Until the pandemic caused the world to grind to a halt in early 2020, Piddi Design focused primarily on trade shows, including collaborating with Mercedes-Benz in a stint that lasted more than 50 years. Working with a huge company such as this meant undertaking custom jobs that were incredibly insightful and rewarding, something that set the company in good stead when it endeavoured to conquer the retail space several years back. Quite early on in this journey, Piddi Design secured contracts with the likes of LVMH and Givenchy, solidifying the quality of both its designs and finished products. Going back to the impacts of Covid-19, Caitlin refused to sit by and do nothing as industries around the world withered, so she spent this period fortifying her business empire by expanding its client portfolio and investing heavily in fleshing out new departments. A few years removed, the company now has more than 80 employees and a number of effective systems in place to streamline its services. While Piddi Design has certainly embraced the technological means at its disposal, millwork is still an innately human and artful process, and the business’ long-tenured cabinet makers excel in crafting masterpieces by hand. Looking ahead to the future, Caitlin is seeking out further expansion for her brand, taking inspiration from the excellent craftsmanship present in countries such as Mexico, where a more traditionalist approach to creating beautiful pieces is favoured. Even as these expansion plans come to fruition under the surface, Piddi Design still remains steadfast in its ongoing commitment to providing its clients with pop-ups and retail store fixtures that are exactly what they had envisioned, both in terms of aesthetics and a robust build quality that will keep them looking like new for as long as they stand. With a number of high-profile clients, a portfolio of work that includes items that have been displayed by some of the biggest retailers in the world, and a faultless track record for delivering quality solutions, Piddi Design Associates Limited is continuing to build on a 65-year legacy defined by sustained excellence. Contact: Caitlin Murphy Company: Piddi Design Associates Limited Web Address:

Small Business Awards 2023 | 11 Issue 5 2024 | 11 every member of this eclectic, bright, and curious group of technology aficionados being a thought leader and wholly passionate about making a real difference in the ANZ trade ecosystem. Work hard and play hard is the ethos here, something aided by the companies ‘one team’ focus, with innovation, collaboration, and creating sustained value core values resulting in a fantastic place to not only work but thrive. This accolade is just one of many hipages Group has received that testify to this. For a small/medium enterprise, the investment in its people is comparable to much bigger players in the technology industry and this, plus a real belief in the benefits of a diverse workforce and a supported and inspired People & Culture team who constantly push for the best outcomes for hipages’ people has resulted in a solid company going from strength to strength. Contact: Jodette Cleary Company: hipages Group Web Address: The effortless solutions crafted by hipages Group are done so for three primary reasons, to help those within the trade streamline their services, grow their businesses, and ultimately impress their customers at every turn. Determined to build a better experience for all, this endeavour started as many great enterprises do, with two friends, one vision, in the back of a garage. It was 2004 when this ride first began, with the duo of Roby Sharon-Zipser and David Vitek launching hipages Group’s namesake founding company, hipages, under the name Home Improvement Pages, which it would hold for a further seven years. 2008 saw the group’s pay per lead (PPL) model introduced to the market, where it served valiantly until it was replaced with the current subscription model three years ago. In the few short years since, this model has come to be recognised as Australia’s largest online marketplace for tradespeople, helping to develop those working in sector and providing them with the necessary skills they need to go above and beyond for customers. In the years since, partnerships have been formed with the likes of IKEA, Bunnings, and the NSW Department of Education and in 2020 the company listed on the Australian Stock Exchange. Now, 20 years after it first began, there have been more than 11 million home improvement jobs put on hipages, and in excess of 34,000 trade members use the platform, a remarkable feat for an enterprise that began in the humblest of ways. Leveraging the robust network of professionals it has amassed so far on this two-decade journey, hipages Group today enjoys its status as one of the biggest entities in the residential trade sector, across not only Australia but New Zealand too. The group’s success in the latter can be attributed largely to its acquisition of New Zealand’s largest trade marketplace, Builderscrack, back in 2021. Beyond simply its offerings through hipages, the group also owns and operates Tradeiecore, a job management platform and app that has been painstakingly designed to relieve trade businesses of the everyday admin they face working in this trade. What this shows is that, as a proud mediumsized start-up, hipages Group is able to meticulously strike the balance between being big enough to harness the power of its own leading systems, but equally small enough to provide users of its solutions with tailored options that directly address their personal needs. Every ounce of this sustained success is as a direct result of the great people who comprise hipages Group, with It is the unwavering mission of the Australian-based hipages Group to change the way that people engage with trades, something it achieves through its unique offering of a smarter and all-round better way of joining consumers and those in the trade to yield the best possible results for both parties. Named as the Most Innovative Employee Development Experts 2024 – Sydney for their work, this team make the process of home improvement seamless through the use of purpose-built optimisation technology, something corroborated by the more than three million people across Australia who have made this change for the better already. Transforming the Trade Industry, Building Better Lives

Corporate Vision ‘Your Work Life, Our Life’s Work’ Defining itself as a B2B business capable of providing one point of contact for a myriad of office needs, ACS Group is an exemplary entity whose commitment to its clients has become its defining characteristic. Whether it’s assisting smaller businesses who are hoping to hit the ground running, or playing an integral role in making the lives of larger corporations that little bit easier, ACS Group is eager to prove itself in every vein. Join us as we venture into how this very dedication has earned ACS Group Corporate Vision’s title of Professional Skill Development Experts of the Year 2024 - West Yorkshire. Boasting expert knowledge across a vast array of specialist divisions, ACS Group is a collective whose unapologetic passion for uplifting businesses has seen it providing tangible guidance that’s designed to last. With experience working with both public and private sectors alike, ACS Group has accumulated a varied skillset that, under the watch of its vibrant team of colourful characters, allows it to act as an all-encompassing point of contact for any client seeking a comprehensive suite of services. From office assistance, to print, IT, managed print, and interior services, ACS Group is a master of identifying exactly what any collective may need in order to further flourish into the best version of itself. In ACS Group’s own words – “Our aim is to help businesses succeed, promote sustainable workplaces, and bring joy to every interaction.” In pursuit of this very objective, the company has created a means for companies of all sizes to engage with dedicated account managers and management teams who truly care about their endeavours. In fact, it’s this very characteristic that sets ACS Group apart from its competitors. Where some may simply take orders, ACS Group instead gets to know each business – be it to understand what’s important to them, or capitalise on what’s already working. In short, ACS Group is driven by the needs of others, and is committed to providing equal levels of support, regardless of a company’s size or industry standing. However, it would be impossible to discuss ACS Group’s dedication to change without also shedding light on the role the collective has played in environmental awareness. Taking its environmental responsibilities incredibly seriously, ACS Group recognises that change is only possible when influenced by the masses. As such, it’s become increasingly evident that businesses have a significant part they must play in order to encourage healing on a worldwide scale. Not only has ACS Group already become an active participant in limiting the environmental impact of its own industry, but it has taken up the role as just one of the planet’s spokespeople. Having onboarded such an exceptional amount of responsibility, ACS Group has managed to integrate sustainable practises into both its own operations, as well as those of its clients. ACS Group is a stellar example of a company that’s able to effortlessly balance environmental awareness with an acute understanding of what businesses need to create processes that unite the two factors into one streamlined system. Delivered by its team of vibrant, dynamic, and friendly individuals, ACS Group’s services capture the very essence of the company itself, without ever diminishing the individuality of its clients’ collectives. In short, ACS Group is an entity that has proven time and time again that all-encompassing support isn’t only available, but fully accessible to any who may wish for it. They need only ask, and ACS Group will make sure that they receive. As the name suggests, Corporate Vision exists to bring attention to those who have demonstrated an impeccable eye for what the future could hold, and ACS Group portrays this very trait in abundance. In doing so, it’s earned itself the prestigious title of Professional Skill Development Experts of the Year 2024 - West Yorkshire, and we’re sure its influence will continue to appear as businesses head towards a more sustainable future. Company: ACS Group Web Address:

Issue 5 2024 | 13 Employment Hero, the leading employment lifecycle platform for SMEs, today announces core updates to their technology stack, implementing AI across multiple areas of the platform. The announcement comes at an auspicious time: The UK is experiencing its biggest productivity drop in over a decade. Technology like AI has the potential to transform our economy and significantly improve productivity. A recent survey* found that UK employers believe that AI has the potential to boost productivity by 44%, this was echoed by Prime Minister Rishi Sunak in his pledged £118m of funding to “futureproof” the UK’s AI skills base. However, UK SMEs are not seizing on AI as rapidly as larger firms. According to recent government research* 68% of large companies have incorporated at least one AI technology, but only 15% of SMEs have done the same. For many SMEs, AI technology feels unattainable because they don’t have the budget to invest in expensive solutions or the time to find and train new staff. Ben Thompson, founder of Employment Hero, commented: “Employment Hero is levelling the playing field for the first time. Technology isn’t elitist - it shouldn’t be reserved for businesses with cash to spend. SMEs make up 99% of all businesses; they contribute 50% of global GDP. It’s fundamentally wrong that they should fall behind on AI advancements just because they are small.” “I built Employment Hero to help these businesses grow and compete with big businesses when it comes to managing all aspects of employment. Now, thanks to AI, we can achieve that quicker than ever before,” continues Thompson. In a bid to ‘level the playing field,’ Employment Hero has embedded next-gen AI technologies across their platform, accessible to SMEs as part of their package, at no additional cost. With a mission to make employment easier and more valuable for everyone, these updates are released as a way for SME owners to access the most advanced, innovative technologies at an affordable price. Employment Hero currently serves 300,000 SMEs and 2 million employees globally. Conversations with customers have identified three key areas for enhancement: payroll, HR advice, and recruitment. Kevin Fitzgerald, UK MD of Employment Hero, commented: “These are fundamental aspects of the employment lifecycle, and they are also the functions that have the most amount of admin,” “The average SME can spend up to 50k per year managing core employment tasks - that’s equivalent to around 8% of their payroll. Employment Hero can save SMEs over £40k per year, while also increasing efficiency by 80%. It’s a no brainer.” • Leading employment platform releases suite of new tools that let smaller UK companies seize AI. • 68% of larger firms have already integrated AI, but just 15% of SMEs. • AI key to UK leaving its productivity slump. • Tools allow firms to automate payroll, HR advice, and recruitment. Employment Hero Levels the Playing Field for SMEs with Next-Gen AI Solutions Enhancements in Key Areas: Payroll: With the introduction of advanced AI capabilities, Employment Hero empowers SMEs to automate payroll processing with unparalleled efficiency and accuracy. Their AI is trained by experts with over 30 years of experience in managed payroll, enabling the world’s smartest AI for payroll. HR Advice: The AI-powered chat-bot, HeroAI, significantly reduces time spent answering repeat questions from employees about workplace policies. The tool, which has natural language processing capabilities, analyses all workplace policies to provide direct, clear answers to employees within seconds. Recruitment: Employment Hero’s talent matching tool, SmartMatch, breaks the traditional recruitment model by taking a predictive, proactive approach. Leveraging AI, SmartMatch analyses every existing role within a business and automatically lines up pre-vetted candidates in the talent pipeline. This removes the need for timeconsuming and costly activities like paying for job ads, writing job descriptions, or sifting through CVs. Advancements in AI arm SMEs with tools that can significantly elevate operations and employment experiences. Merely recognising AI’s potential isn’t enough; businesses should actively adopt and integrate these tools to fully experience their advantages.

Corporate Vision San Francisco, Calif. & Mumbai, India, May 2, 2024 - (ACN Newswire) - CleverTap, one of the leading all-in-one customer engagement and retention platforms, today announced the launch of Clever.AI, its AI engine. With Clever.AI, CleverTap seeks to enable brands with the next generation of AI capabilities required to build human-like understanding of customers and deliver personalized experiences efficiently that resonate with them, ultimately maximizing customer lifetime value. Clever.AI is built on the foundation of three core AI pillars - Predictive, Generative, and Prescriptive. Clever.AI propels these three pillars to transform the way brands engage with customers and make customer interactions more intelligent, and efficient. Clever.AI enables brands to become: • Insightful: With Predictive AI capabilities, it forecasts precise business outcomes, helping brands to anticipate customer needs. Clever.AI’s insights are powered by CleverTap’s proprietary TesseractDB™ which ensures data granularity with an extended lookback period, making predictions more accurate, and enabling brands to make informed decisions, resulting in improved marketing ROI • Empathetic: Taking GenAI forward, Clever.AI merges creativity with emotional intelligence, crafting content that resonates on a human level. This empathetic approach helps brands drive higher conversions and engages customers with hyperpersonalized experiences • Actionable: Leveraging Prescriptive AI capabilities, it provides actionable recommendations to maximize conversions throughout the customer journey by helping brands identify the optimal engagement strategies in real-time Peter Takacs, Digital Product Manager, Burger King said, “I would rate it 10 for its ease of use and numerous possible use cases. We uplifted our marketing campaigns by easily experimenting with multiple possibilities and quickly converging on the optimum one. It opens up a new era of continuous experimentation for us.” Anand Jain, Co-founder and Chief Product Officer, CleverTap said, “We’re thrilled to unveil Clever.AI, a testament of our pursuit over the last several years in leading the way in adopting the latest tech to transform customer engagement. We will continue to innovate CleverTap’s All-in-One engagement platform with Clever. AI enhancing its precision in predictions, its ability to prescribe intelligent customer experiences strengthened by advanced product analytics and deeper persona profiling to ensure brands Clever.AI will help brands achieve 66% higher conversion rates and 35% boost in operational efficiency CleverTap launches Clever. AI, the AI-Driven Edge for Customer Engagement & Retention can build highly personalized experiences, and campaigns more effectively, ensuring every customer interaction is personalized and outcome driven.” With Clever.AI, brands have already experienced a boost in conversion with significantly higher operational efficiency. They witnessed a 66 percent increase in conversion rates, 35% boost in operational efficiency and a 3x improvement in click-through rates (CTRs), with an increase across metrics such as purchases, and average order values (AOVs). Moreover, Clever.AI enhanced operational efficiency by simplifying campaign roll-outs, content creation, and experimentation at scale. Clever.AI has helped leading brands like TouchnGo, Swiggy, Burger King add efficiency to their campaigns. CleverTap will unveil its new AI capabilities through its Spring Release ‘24 event slated from 6th May to 9th May, through a series of thought-provoking sessions on how AI can make campaigns more intelligent, efficient, and engaging for brands. About CleverTap CleverTap is the all-in-one engagement platform that helps brands unlock limitless customer lifetime value by helping them create personalized experiences to retain their most valuable customers. The platform empowers businesses to orchestrate experiences for individuals across their lifecycles and design personalized journeys that span a lifetime. It offers analytics that encompasses every aspect of the lifecycle, enabling businesses to measure and optimize each experience in real-time. Its unique AI capability is insightful, empathetic, and prescriptive, facilitating smarter and faster decisions. The all-in-one platform unifies experiences from every touchpoint, paving the way for a new era of customer engagement. The platform is powered by TesseractDB™ – the world’s first purposebuilt database for customer engagement, offering both speed and economies of scale. CleverTap is trusted by 2000 customers, including Electronic Arts, TiltingPoint, Gamebasics, Big Fish, MobilityWare, TED, English Premier League, TD Bank, Carousell, AirAsia, Papa John’s, and Tesco. Backed by leading investors such as Peak XV Partners, Tiger Global, Accel, CDPQ, and 360 One, the company is headquartered in San Francisco, California, with presence in New York, São Paulo, Bogota, London, Amsterdam, Sofia, Dubai, Mumbai, Bangalore, Delhi, Singapore, Jakarta, and Ho Chi Minh.

For more information, visit or follow us on:LinkedIn: X: Forward-Looking Statements Some of the statements in this press release may represent CleverTap’s belief in connection with future events and may be forward-looking statements, or statements of future expectations based on currently available information. CleverTap cautions that such statements are naturally subject to risks and uncertainties that could result in the actual outcome being absolutely different from the results anticipated by the statements mentioned in the press release. Factors such as the development of general economic conditions affecting our business, future market conditions, our ability to maintain cost advantages, uncertainty with respect to earnings, corporate actions, client concentration, reduced demand, liability or damages in our service contracts, unusual catastrophic loss events, war, political instability, changes in government policies or laws, legal restrictions impacting our business, impact of pandemic, epidemic, any natural calamity and other factors that are naturally beyond our control, changes in the capital markets and other circumstances may cause the actual events or results to be materially different, from those anticipated by such statements. CleverTap does not make any representation or warranty, express or implied, as to the accuracy, completeness, or updated or revised status of such statements. Therefore, in no case whatsoever will CleverTap and its affiliate companies be liable to anyone for any decision made or action taken in conjunction. For more information: SONY SHETTY Director, Public Relations, CleverTap +91 9820900036 [email protected] IPSHITA BALU Consultant Archetype +91 9590111798 [email protected]